>>> LINKEDIN, ‘SPACE F0R Y0U’ <<<

‘SPACE F0R Y0U’ WAS LINKEDIN’S 
FIRST EVER GL0BAL BRAND CAMPAIGN.
WE WERE SET THE CHALLENGE 0F 
CHANGING LINKEDIN’S PERCEPTI0N 
FR0M BEING JUST A ‘J0BS SITE’, 
T0 A REAL C0MMUNITY 0F HELPERS. 
S0 WE PLAYED 0N AN C0MMUNAL SPACE 
THAT IS B0TH INTIMATE AND UNIVERSAL: 
A TABLE.

DIR. FERN BERESF0RD @ RATTLING STICK

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