O2 X Epic Games


The O2 in Fortnite


We partnered with Epic Games and legendary pro-builders, Team Cre8, to rebuild the iconic O2 Arena in the world’s most popular game, Fortnite.

Our immersive live music experience took players on an incredible journey through six psychedelic environments.

It was Fortnite’s most successful brand partnership ever, with 15.2 million plays and an average playtime of 18 minutes.










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Credits


Role: Creative
 Creative Directors: Ben Hopkins, Morten Legarth
Production: Nish Uphadyay, Jasmin Wilson, Ryan O’Kane
Accounts: Alex Dalman, Xi Yin Chen
Director: Mercury Studios
Pro-Builders: Team Cre8

Designer: Carl Sherry
Agency: VCCP